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Why Your Competition Matters Less Than You Think

When you’re just starting out it’s easy to get caught up in what your competition is doing because naturally they’re further along than you. But once you learn that your competition isn’t perfect and that there’s likely a lot about their business that could be improved upon, start focusing on the opportunity instead of fixating on your relative position in the market. 

In this episode we discuss the true benefit of being a nimble startup and why young competitors constantly beat out incumbent companies. When you don’t have to worry about a public track record, existing investors, or a large set of existing customers that require your attention you can move in any direction you want on a dime. So, don’t make the mistake of worrying about the competition at the expense of action. Your ability to act fast is what will pull you ahead of them in the long run. 

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